The order I think that the sequence of the series is from the logo, the icon, and lastly the poster. The logo of the company is what the company stands for, it is what your company's visual representation is(Allen, 2022). And an icon is the symbol of the brand it is like the summary of the logo (Allen, 2022). I put the logo first before the Icon and the symbol as it helps people understand what their goal is and more people will understand the content of their poster.
In the logo, I put the drawing of the mountain first as it is their idea, and then the mountain with the A symbol as it is their idea with their identity on it. Then comes the symbol with the dates on it as it has more information about their product on it. And lastly, they refined their design with all of the elements in it.
The same thing happened with the Icon, first, they thought of an idea first and then implemented their own design, and then refined it. In their final product, we can still see their elements and their original idea. In the end, they just combined and refined their ideas and the elements of their company.
With the poster, they did it systematically. They first laid out the layout of what the poster will be. Then they tried the layout with only the name of their company, then with the information they want to include. And as a final product, they used the layout with both their brand name and the information they want to put in.
In conclusion, you could see the process of each artwork and how they incorporate both their ideas and the elements of their brands. You could see how both of them retain in each refinement and reiteration.
References
Allen, N. (2022, October 28). Logo Vs. Icon: What Is the Difference? Namecheap. Retrieved March 20, 2023, from https://www.namecheap.com/guru-guides/logo-vs-icon-explained/
.jpg)






